Designer brands are engaging with increasingly sustainably minded consumers — via games and Web3 — in exciting ways that simultaneously democratize fashion and reinforce its exclusivity. Digital collectibles and the metacloset allow people to indulge their passion for fashion with minimal material impact — without needing a massive budget. It enables the virtual discovery of staple pieces and high fashion alike, leading to a major evolution in the fashion world. Our latest LinkedIn article explores how digital collectibles are transforming the fashion industry through provenance, the metaverse, augmented reality and more.
